Melissa & Doug Farmer's Market Plush Rolling Toy 51779

Melissa & Doug Farmer's Market Plush Rolling Toy transforms playtime with three exciting configurations. Lay it flat as a soft sensory book for tummy time, fold it into a stand-up flip book, or fasten it into a rolling cylinder that motivates crawling and movement.

Double-sided panels showcase high-contrast black and white vegetables on one side and vibrant fruits on the other, supporting early visual development. Babies discover multi-textured fabrics, crinkle sounds, and a safe mirror that encourage exploration through touch and sound.

The rolling design naturally inspires infants to push and follow, building gross motor skills and core strength. Pull-and-peel fabric tabs and varied textures develop fine motor control during focused play sessions.

Lightweight and portable, this toy travels easily in diaper bags and strollers, making it perfect for on-the-go entertainment. Part of the Farmers Market Collection, it pairs beautifully with other themed toys for a coordinated gift set.

Ideal for newborns and baby showers, this toy creates positive tummy time experiences while encouraging purposeful play and discovery through hands-on exploration.